PwC Global Marketing Initiatives
Building Cohesive Campaign Experiences Across Channels
Working with PwC, I supported a range of global marketing and thought leadership initiatives through the development of integrated campaign assets, visual systems, and digital experiences.
Projects included executive thought leadership campaigns, event-related communications, custom illustration and pattern systems, landing pages, email campaigns, social media assets, and supporting marketing materials. The work required balancing creativity with consistency while ensuring all deliverables aligned with PwC's established brand standards.
Across engagements, I collaborated with internal teams and global stakeholders to translate complex ideas into clear visual communications that could scale across multiple channels and audience touchpoints.
Featured Work
PwC at Davos
Illustration System
Campaign Landing Pages
Email Marketing
Social Media Assets
Digital Campaign Materials
My Contributions
Campaign Creative Explorations & Direction
Illustration Systems
Marketing Communications
Digital Design
Print Design
Stakeholder Collaboration
Brand Stewardship
Services
Creative Direction • Campaign Design • Marketing Communications • Brand Consulting